Price Match Promise lies/False advertising

Contact Lens Club were contacted regarding a quote obtained for contact lenses that were cheaper than their website. They came back to say that they needed the online store website, but the optometrist's quote was from the store directly. They said that their T&Cs state that it needs to be an online store, yet nowhere on their website or in theirs T&Cs on the website does it state that fact. They were asked via email for a copy of their T&Cs and the link to their website where that term/provision could be found. All they came back to say is that "Kindly note that we cannot price match with a store that does not have an online platform for purchases. We do apologize for the inconvenience.". Completely dishonest company and false advertising. You cannot say their are T&Cs when they aren't even listed on your website.