Based on recent customer reviews, H&M faces significant criticism across multiple South African stores regarding poor customer service, difficult returns and exchanges, and staff attitudes that customers describe as rude, dismissive, and at times humiliating. Recurring complaints highlight refusal to honour returns on defective items, lack of professionalism from managers, and perceived discrimination. A few positive experiences stand out, praising individual staff members for attentive, genuine assistance and clean, well-organised stores. However, the overwhelmingly negative sentiment suggests systemic service and quality issues that overshadow isolated moments of excellence.
TrustIndex
0
Score
Ranking
#53
in Retail
NPS Score
-34
Recommended: Unlikely
May '25 - Apr '26
Based on recent customer reviews, this business delivers a consistently strong customer experience anchored by outstanding agent quality and rapid communication. Customers frequently name individual consultants and praise their friendliness, patience, and professionalism. Recurring praise is given to claims and roadside assistance, though a vocal minority report frustrating delays, rejected claims, and poor transparency around premium increases.
Hellopeter's TrustIndex is a 0–10 score based on review star ratings, reply speed, and recent activity over the last 12 months. How is the TrustIndex calculated? →
Used this business recently? Share your experience to help others decide.
Used this business recently? Share your experience to help others decide.
Share Your Experience1 reviews | Active since Jan 2020
wonderful website, very nice and easy to use and navigate. Clothes are beautiful and quality is great with strong material. A bit expensive but still nice.
1 reviews | Active since Jan 2020
wonderful website, very nice and easy to use and navigate. Clothes are beautiful and quality is great with strong material. A bit expensive but still nice.
1 reviews | Active since Jan 2020
I always leave H&M at Canal Walk feeling inspired — not just because of the beautiful fashion, but because of how attentively the team treats every shopper. From helping find the perfect outfit to offering honest, genuine guidance, the staff make you feel seen and valued. Their upbeat energy and thoughtful recommendations turned a simple shopping trip into a truly uplifting experience.
1 reviews | Active since Jan 2020
I always leave H&M at Canal Walk feeling inspired — not just because of the beautiful fashion, but because of how attentively the team treats every shopper. From helping find the perfect outfit to offering honest, genuine guidance, the staff make you feel seen and valued. Their upbeat energy and thoughtful recommendations turned a simple shopping trip into a truly uplifting experience.
1 reviews | Active since Jan 2020
I bought a shirt at Gateway on the 8th of October 2025. When I realized that it doesn’t match the outfit I wanted to use it for,I decided to return it, ever since I have never been able to return the shirt. The first time I tried they said according to the receipt it was a gift, but How as I bought for myself, I keep trying until I sent an email to H&M South Africa customer service the return email from Claudia in Johannesburg requested a copy of the receipt I did sent it as per their request. Everyday when I do a follow up I get a new ticket number since the beginning of the month today it’s the 19th of November and still counting nothing from H&M. I wonder they do the same as they are doing in Europe and in the US failing their customers like this!!!!! I am very disappointed with their conduct. They don’t deserve even a single star that should be half or nothing.
1 reviews | Active since Jan 2020
I bought a shirt at Gateway on the 8th of October 2025. When I realized that it doesn’t match the outfit I wanted to use it for,I decided to return it, ever since I have never been able to return the shirt. The first time I tried they said according to the receipt it was a gift, but How as I bought for myself, I keep trying until I sent an email to H&M South Africa customer service the return email from Claudia in Johannesburg requested a copy of the receipt I did sent it as per their request. Everyday when I do a follow up I get a new ticket number since the beginning of the month today it’s the 19th of November and still counting nothing from H&M. I wonder they do the same as they are doing in Europe and in the US failing their customers like this!!!!! I am very disappointed with their conduct. They don’t deserve even a single star that should be half or nothing.
1 reviews | Active since Jan 2020
My phone got ****** by their staff member and they refused to look for the phone on their cctv and later when I tracked the phone it was at their shop in menlyn and the manager still refused to investigate on the cameras at they are protecting their staff member
1 reviews | Active since Jan 2020
My phone got ****** by their staff member and they refused to look for the phone on their cctv and later when I tracked the phone it was at their shop in menlyn and the manager still refused to investigate on the cameras at they are protecting their staff member
1 reviews | Active since Jan 2020
This is a request for H&M to please bring back their platform slippers indefinitely. They are by far the prettiest and most comfortable platform slippers I've owned and I've looked everywhere for similar ones with great disappointment in terms of comfort
1 reviews | Active since Jan 2020
This is a request for H&M to please bring back their platform slippers indefinitely. They are by far the prettiest and most comfortable platform slippers I've owned and I've looked everywhere for similar ones with great disappointment in terms of comfort
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