False advertising

I am writing to raise a concern regarding an advert posted on the Spar Wonderboom Junction Facebook page. The advert has been posted several times, including again today while I am writing this email.

The advert advertised chicken gizzards at R26.99 per kg. I travelled from Pretoria West on Saturday to purchase 3 kg of these gizzards. When I arrived at the store, I was told that the gizzards were not available at that price. I was told that they were R49.99 per kg.

I spoke to Maurice and Manie (spelling not confirmed). I was informed that the gizzards advertised at R26.99 were not available at Wonderboom Junction and that the special was intended for the Polokwane store. I was also told that the advert is a generic advert posted on their Facebook page, without a disclaimer indicating that the special does not apply to the Wonderboom Junction store.

I follow a lot of Spar pages on Facebook, and all that I follow didn’t have this generic advert. They make sure that their customers do not waste time and petrol travelling to their shops for non-existent adverts.

I find this situation disappointing and misleading, especially after travelling a long distance based on an advert posted by the store itself. I would appreciate clarity on whether this practice aligns with Spar’s standards for customer communication and advertising.