R36k in loyalty, R0 in return

I am a Woolworths VIP member with over R36,000 in spend and my rewards account reflects R0.00 cashback, 0 plays, and 1 voucher — a 10% discount on bulk vegetables. That is the sum total of my VIP rewards.

I submitted a formal complaint over a week ago with zero response. When I followed up by phone, I was told to email the same address. No escalation, no acknowledgement, nothing.

The Woolworths Rewards programme promises VIP members at least 24 vouchers, cashback, early promo access, and exclusive benefits. None of that is reflected on my account.

I feel outright misled. R36,000 in loyalty deserves more than a vegetable voucher and a wall of silence.