Unethical behaviour

Most ridiculous company. Looked this morning on Takealot and saw Elite Shopper selling an Air Fryer. Original Price R1,899 marked down to R1,149. This was at 06:18. When I got to work i wanted to purchase it just after 08:00. Miraculously the original price changed (within two hours) to R2,399 and the discounted selling price changed to R1,498. Very unethical behaviour! How can the 'original' price go from R1,899 to R2,399 in two hours. This type of dishonesty puts everything else in question. If i could give zero stars, I would have. @takealot - you need to change your policies that prices can't be changed in the middle of the day.